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Contains collection of Advertising Related Posts.

Expanded Text Ads

Adwords Expanded Text Ads: A Comprehensive Strategy Guide

As we all know, Google is switching from standard text ads to expanded text Ads format completely by 31st January, 2017. Beyond that, we won't be able to both create or edit...
UAC-Benefits

AdWord’s Universal App Campaigns (UAC) to Take Over from Oct 16, 2017

It's been nearly two years since the debut of Universal App Campaign (UAC) and it has been steadily becoming mainstream strategy for most of the marketers worldwide compared to the use of...